
META TARGET ADS
Facebook & Instagram Advertising: full-funnel campaigns built inside Ads Manager — strategy, setup, testing, and optimization.
This service can be booked as a standalone project or as an add-on to Foundation Launch or Steady Presence.
Who This Is For
If you’re a creator or a business owner.
If you want predictable reach, testing, and measurable data — not guesses and hope.
If you’re tired of boosting posts and wondering why “ads don’t work.”
If you want to test offers, messages, and creatives with real audiences — and understand what actually converts.
If you already have content (or a content system) and want to amplify it strategically.
If you want advertising handled by someone who works inside Ads Manager, not shortcuts.
What’s Included
This is real advertising — built, tested, and optimized inside Meta Ads Manager.
Step 1: Pre-Ad Analysis & Foundations
Before launching any campaign, I analyze the environment ads will land in.
- audit of your account and current content
- review of profile structure, visuals, messaging, and activity
- review of landing pages or conversion paths (website, forms, DMs)
- recommendations to fix weak points that would block ad performance
- clarity on what exactly we’re selling and where traffic should go
Step 2: Audience & Market Research
- analysis of your audience: pains, triggers, objections, motivations
- competitor analysis: positioning, offers, angles, messaging
- identification of demand and growth opportunities
- development of audience hypotheses to test with ads
This ensures ads are built for people, not “for design.”
Step 3: Strategy & Funnel Logic
- campaign goal selection (reach, traffic, leads, conversions, etc.)
- funnel logic: what happens before and after the click
- offer structure and messaging priorities
- budget structure and testing logic
This is where ads become a system, not isolated creatives.
Step 4: Creative & Copy Direction
- ad creatives using stock, AI, or your footage
- copy adapted to placement, intent, and audience awareness level
- multiple variations for structured testing
- creative recommendations focused on clarity and conversion
Step 5: Campaign Setup & Optimization
- Ads Manager setup (not Boost)
- audience implementation and refinement
- testing
- ongoing optimization
- performance monitoring
Step 6: Reporting & Next Steps
- clear performance reports
- insights from real data
- recommendations for improvement and scaling
- decisions based on results, not assumptions
Pricing
This is a custom service tailored to your specific business and request. When you click the button, you’ll send an email inquiry (suggested subject: “Target Ads Request”). Payment is made only after we discuss your needs and confirm the scope. You’re not paying for anything now.
Starting at
$980
- The fee covers strategy, research, setup, testing, optimization, and reporting
- Advertising budget is not included – your ad spend is billed separately and goes directly to Meta from your card
- This service can be booked as a standalone project or as an add-on to Foundation Launch or Steady Presence
Boost Vs. Full Campaign
I’ve worked with many clients who came in frustrated. They connected a card, clicked “Boost,” saw the money go out — and nothing came back. And, sometimes, it made things even worse.
The reaction is understandable: “I paid. Why isn’t it working?”
Most business owners are busy running their business. They don’t have the time, energy, or patience to dive into complex settings, dashboards, analytics, and testing logic — and they shouldn’t have to.
Running ads is not about adding money and hoping it works. Before a single dollar goes into promotion, there is strategic work that determines whether ads convert — or simply burn budget.
Here’s what actually happens behind the scenes:
Account & Market Analysis
- audit of your current profile (bio, visuals, content, activity, funnel)
- competitor analysis: positioning, offers, messaging, hooks
- audience analysis: pains, desires, objections, triggers
- identification of growth leaks — where attention, trust, or leads are lost
Strategy & Positioning
- defining the real goal of the account (leads, sales, bookings, brand)
- positioning logic — how your project stands out in the customer’s mind
- offer structure and value propositions for ads and content
- marketing funnel logic: from first touch to action
Content & Creative Direction
- content plan aligned with advertising goals
- rubrics and recurring content themes
- concrete post and story ideas with messaging intent
- post frameworks: hook → pain → value → CTA
- recommendations for formats (Reels, carousels, stories, guides)
- visual concept: style, mood, tone, presentation
- photo & video recommendations (what to shoot, how, and why)
- briefs for designers (templates, stories, covers)
Warm-Up & Conversion Logic
- warm-up scenarios for launches, offers, or promotions
- sequencing logic: how posts and stories lead to conversion
- story scenarios (daily or weekly structure)
- objection-handling through content
- DM recommendations: how to handle warm leads and inquiries
Ads Execution & Optimization
- Ads Manager setup (not Boost)
- audience testing and refinement
- creative testing
- tracking key metrics: reach, leads, conversions
- ongoing analysis of what works and what doesn’t
- strategy adjustments based on real data
Boosting is hope. Ads are systems, testing, and decisions. You’re not paying for “running ads.” You’re paying for thinking, structure, interpretation, and iteration.
FAQ — Common Questions
Is this the same as boosting posts?
No. Boosting is a simplified button with limited control. This service uses Meta Ads Manager with full campaign structure, audience logic, testing, and optimization.
Do you guarantee results or specific numbers?
Performance depend on many variables — niche, offer, competition, seasonality, and data history. And I don’t promise numbers before testing.
We start by developing clear concepts and multiple test variations, then launch them with a controlled, smaller budget to see how the audience actually responds.
Only after we identify what works — audiences, creatives, messages, and formats — do we increase budgets intentionally, based on data, not hope.
How soon will I see results?
Some campaigns show early signals within the first 7–14 days. Reliable insights usually require testing and iteration, not one launch.
Do I need a big budget to start?
No. What you need is a realistic testing budget, not a large one. We start with controlled tests to learn what works before scaling.
What if my account or website isn’t ready for ads?
That’s part of the work. Before running ads, I review your profile, content, funnel, and landing points — and tell you honestly what needs adjustment. Ads don’t replace foundations — they amplify them.
Can ads work without organic content?
Technically — yes. Strategically — organic content makes ads stronger, warmer, and more cost-efficient. This is why Meta Ads work best when combined with a content system.
Who controls the ad spend?
Your ad budget is charged directly by Meta from your card. My fee covers strategy, setup, testing, optimization, and reporting.
Is this service suitable for every business?
No. Different niches behave very differently in advertising — timelines, costs, and results vary based on market maturity, competition, regulations, and demand. Before we move forward, I review your niche and situation and tell you honestly whether Meta Ads make sense for your business — and what results are realistic to expect.
Have a question or ready to work together?
Email at contact@qfcreative.com
Replies usually take 1–3 business days. If your message is time-sensitive, please mention it in the subject line.
